Post by Boozt

RUN YOUR WAY Recently we teamed up with New Balance for a social run in Copenhagen ahead of the Copenhagen Half Marathon. Runners, creators and customers came together for a 5K led by Boozt ambassador Cecilie Frese. Participants had the chance to test the Rebel V5 and 1080v14 in a real run, building trust and product credibility. The event reflects #Boozt as an active partner in Nordic sports culture and our ambition to be best in class in brand activation and customer experience. Authentic moments like these show the energy behind the Boozt x New Balance partnership. Thanks to everyone who joined and to New Balance for making it happen.