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As all eyes turn to the FIFA World Cup 2026, one Bondy is helping a host nation. After helping transform the Matildas into one of Australia’s most powerful sporting brands, Bond alumnus James Johnson has stepped into the role of CEO of Canadian Soccer Business, where he is helping ready Canada to co-host the world’s biggest sporting event. Read about his remarkable career journey in Thinking Steps: https://brnw.ch/21x417P

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