Post by Birdeye

Our Senior Product Marketing Manager, Abhishek Iyer, just said what we’re all actually thinking. 😅 There is no such thing as traditional search anymore. It’s just AI search. And honestly? A lot of us don't miss the old way one bit. If you want to stay visible in this new era, here is what you need to flip: 🔹 Forget keywords: Focus on answering the hyper-specific, messy questions buyers actually type into a prompt. 🔹 Forget raw traffic metrics: Focus on visibility. Are you the brand getting cited in the final answer? 🔹 Forget content volume: Stop churning out generic blogs. AI needs deep, localized, original data points to pull from. If your content looks like everything else on the web, an LLM will just bypass it. Are you still optimizing for a Google UI that’s fading away, or are you building content that AI actually wants to use? 📽️: Google’s AI Search Shake-Up: What Brands Should Do Next Watch the full session: https://lnkd.in/gGKebS8G ⬅️

Video Content