Post by Birdeye
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Out now: Episode 8 of The Agentic CMO Podcast. π¨ This week, we sit down with Adam Dorfman, an industry veteran who has spent nearly two decades helping brands stay ahead of search. From the early days of SEO to today's AI-powered discovery engines, Adam maps out exactly how customer journeys are evolving across platforms like ChatGPT, Gemini, and Google AI Overviews. He also issues a challenge to modern marketing leaders: stop using AI just for surface-level content generation, and start building your own AI-powered tools to fully grasp what is possible. Weβre breaking down: πΉ The New Customer Journey: How search behaviors are shifting across ChatGPT, Gemini, and AI Overviews. πΉ AI Search Foundations: Why rock-solid SEO remains the ultimate foundation for staying visible. πΉ Building vs. Buying: What multi-location brands must do right now to maintain visibility and why you should create your own custom AI tools. If you are a marketing leader trying to keep your multi-location brand visible in an AI-dominated search landscape, you cannot afford to miss this blueprint. Stream the full audio or catch the video breakdown: https://lnkd.in/g7NPshnR β¬ οΈ #AgenticCMO #AISearch #SEO #AIVisibility
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