Post by Bernstein-Rein Advertising

BR is back with our latest Retail Store Walk. This time, we’re walking furniture stores ahead of Fourth of July to see how they’re showing up for one of retail’s biggest holiday sales events. 🎇 We’re looking for the moments that matter: + The Buy It Now Moment – Who nailed the purchase experience and made us want to keep exploring? + The Nope Moment – Where did confusion or friction get in the way of the sale? + The Meh Moment – What was fine and functional, but did nothing to differentiate the experience? + The Retailigent Moment – Where did we see the brand’s strategy show up and carry the shopper over the finish line? Walk with us through Ashley Furniture, Furniture Row, Havertys and Slumberland as we decode the customer experience in real time. #Retailigent #RetailStrategy #RetailStoreWalk #FurnitureRetail #CustomerExperience

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