Post by Be Addressable
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šĀ The Chicken Wine has landed on UK screens! La Vieille Fermeās first UK campaign is now live across Addressable TV and cinema, bringing one of the UKās fastest-growing wine brands to video for the first time. š¬ Guided by data and audience insight, the campaign uses geo-targeted media and a new partnership with cinema to deliver precise reach and measurable impact - connecting The Chicken Wine with drinkers who matter most. A great example of what drives us every day: effectiveness. š Great to see this campaign come to life - a brilliant team effort! #WeAreFamille #BeAddressable #LaVieilleFerme #Effectiveness #AddressableMedia #CinemaAdvertising Pearl & Dean Digital Cinema Media Amazon Ads Andrew Bayley Robin Lemberg Valerie Accary The Shipyard The Heart Monitors Famille Perrin
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