Post by Bauer Media Group

We’re at Cannes Lions International Festival of Creativity this week as one Bauer Media presence for the first time. Bringing together Audio, Outdoor and Publishing, we’re making it easier for brands to connect with audiences across every moment of the day through a single, integrated commercial offer. This year, our focus is on what matters most to partners: trusted media in an AI-driven world, connected European scale, and stronger outcomes through integrated channels. Here’s where you’ll find us: • LBBonline - Little Black Book Beach – Happy Hour (sponsored by Bauer Media) Monday 22 June | 16:00–17:45 An informal chance to connect with partners and the wider Cannes community • Bauer Media at Campaign UK House Tuesday 23 June | 16:30–17:30 A Bauer Media takeover on the rooftop Campaign House with discussions on trust, creativity and AI - and what it means for brands today, featuring Katherine Ryan • Little Black Book Beach Panel Wednesday 24 June | 11:30–12:30 Exploring how Category Entry Points can bridge brand and performance, with real examples from Allwyn and The National Lottery We’ll also be sharing key insights and reflections from across the week after - stay in touch!

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