Post by Stephen Bailey

Fluevog CMO | Lover of authentic marketing & brand work

OK, fine... Yes, some of them are asleep πŸ’€ but at least two are thinking 'really' hard about the smart stuff I'm saying! It's really hard to tell... I LO❀️E speaking to university classes, and this week I got to be a guest at two πŸŽ‰ Thank you to the University of Victoria - Peter B. Gustavson School of Business and Toronto Metropolitan University - Fashion at The Creative School. One was a 🧡 Fashion Theory class, and the other was 🌐 International Marketing 416, but it was exciting to see where the dialog and questions overlapped: πŸ‘« How does community and authenticity play a role in branding? ♻️ Circular fashion and John Fluevog Shoes Fluemarket & Open Source Footwear initiatives. ⚠️ How to decide which risks to take and which to skip. 🌲 Which theories and concepts are fleeting and which are evergreen? If you get a chance to speak to a class, I would highly encourage it. For me, it really helps organize my own thoughts (some of which I maybe haven't examined enough recently), and I always, always walk away with new ideas and learnings. πŸŽ‰ πŸŽ‰ πŸŽ‰ Many thanks to Catherine Lawton, MBA, FRCGS and Susan Keiko Langdon C.M. for the invites, and to all the students including Daphne Davis Imran Karsan Ethan LaFrance Eli Tucker-Borrut Sebastian Golla Carys Parish for their attendance and awesome questions! (Dan Nelken ❀️ is off screen but also asleep.) #sleepinginclass #fashion #internationalmarketing #circularfashion #university #community

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