Post by Kevin Ayeni

Marketing Manager Benelux at Basic-Fit

Some records are measured in numbers. The ones you’ll remember forever are measured in people. 🧡 Last weekend, Basic-Fit officially set a GUINNESS WORLD RECORDS title on the Col d’Amic during the Tour de France. 🥇 A proud moment, made even more meaningful by the people who joined us: eight young people from Sport2Be and Paralympic champion Tim Celen. Inclusion is not something you simply talk about. It is making sure everyone gets the opportunity to participate, push their limits and celebrate together. Proud of every participant, colleague and partner who made this unforgettable moment possible. Inspired by Tim Celen and the incredible young people from Sport2Be. They reminded me that the greatest achievements aren’t measured by records, but by the people who inspire you along the way. A weekend I’ll never forget. 🧡 #BasicFit #Sport2Be #TourDeFrance #GuinnessWorldRecords #Inclusion #goforit

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