Post by AVL Growth Partners

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If the business is a car, the CFO is the driver. The Controller runs the maintenance, watches for wear, and makes sure the engine doesn’t fail at 70 mph. Yet it’s one of the most misunderstood roles in finance. Controllers own what has happened and what is happening now. They turn messy data into numbers leaders can rely on. They build the systems that make strategy executable. When they’re strong, finance feels invisible. When they’re weak, growth gets expensive fast. We asked our Controllers how they describe their job, their impact, and their partnership with CFOs. Here’s what they said: 🔗 https://lnkd.in/grwpK8NH

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