Post by AUSTRIA JUICE Group

Low‑ and no‑sugar is no longer limited to soft drinks - it’s shaping the alcohol category, too. 👇 40% of German wine consumers are actively looking for low‑sugar options, while 54% prefer dry wines over sweet styles - driven by flavour expectations and sugar awareness (Mintel, 2025). AUSTRIA JUICE Fruit Wine enables you to respond precisely to this shift. Our solutions are fully customizable - from residual sugar and alcohol content to colour, acidity and fruit variety - allowing brands to develop wines that perfectly match consumer demand and market positioning. With secure access to raw materials and decades of fermentation expertise, we turn market trends into scalable, ready‑to‑launch products. 🔝   Which wine do you prefer?