Post by Ateme

Most OTT platforms can tell you an ad was delivered. Fewer can prove it was actually watched.   And that’s where revenue is won.   SSAI solves personalized ad insertion. Client-side beaconing + IAB Open Measurement + SVTA standards bring proof of playback.    👉 From “ad delivered” to “ad seen and verified” Stronger reporting. More trust. Higher CPMs. With Castlabs, Ateme connects server-side scale with real playback verification. 👉 Discover more in Ateme & Castlabs’ joint blog by Alexandre ARNODIN and Christophe Kind : https://lnkd.in/eTEtjmzv 📍 Talk to us at NAB Show – W1723   #OTT #AdTech #SSAI #DAI #Streaming #NABShow