Post by Arvato

𝗖𝗵𝗶𝗻𝗮 𝗿𝗲𝗺𝗮𝗶𝗻𝘀 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱’𝘀 𝗺𝗼𝘀𝘁 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗹𝘂𝘅𝘂𝗿𝘆 𝗺𝗮𝗿𝗸𝗲𝘁𝘀, 𝗯𝘂𝘁 𝗶𝘁 𝗶𝘀 𝗲𝗻𝘁𝗲𝗿𝗶𝗻𝗴 𝗮 𝗻𝗲𝘄 𝗽𝗵𝗮𝘀𝗲. After years of rapid expansion, growth is becoming more selective, driven by changing consumer behavior, rising domestic demand, and one of the world's most sophisticated digital ecosystems. What stands out: • More than 85% of luxury purchase journeys involve digital touchpoints • Domestic luxury spending continues to gain importance • Consumers are becoming more selective, value-conscious, and experience-driven For brands, this raises the bar. Today's luxury consumers expect seamless transitions between online and offline channels, personalized experiences, and fast, reliable fulfillment. 👉 In China, fulfillment is no longer just an operational function. It is part of the customer experience. Success depends on combining digital excellence with operational agility and delivering a consistent brand experience across every touchpoint. 📄 We explore what this means for luxury brands in our latest solution paper "Luxury's Next Chapter: Capturing Growth Through Global Logistics." 👉 https://lnkd.in/ef-F5BH7 #ChinaLuxury #DigitalCommerce #Omnichannel #LuxuryLogistics #Ecommerce #LuxurysNextChapter