Post by Artefact

🥂 Yesterday was an incredible day at VivaTech and today was another highly rewarding day for Artefact! Last night, Booth 2H09 transformed into a lively hub for our exclusive VIP Client Cocktail. We were thrilled to welcome clients and partners for a moment of networking in a great and warm atmosphere. Beyond the conversations about scaling #AgenticAI and #DataTransformation, a major highlight of the late afternoon was the presentation of our Data &AI Marketing expertise to a class of HEC Paris students and our live demos in front of various international delegations on our booth. 🧠 Today, we also shared a presentation about one of our animations, “Le Scentographe by NaturIA” during a session at the Microsoft booth, explaining exactly how a photograph can be transformed into a custom fragrance: Developed in partnership with Robertet Group, NaturIA analyzes the visual elements of a photograph, including light, colors, textures, and emotions, and translates them into a unique, real-time olfactory signature. 🗣️ Jeremy Carles, Head of Innovation at Robertet: "The Scentographe gives photography what it was missing: an olfactory imprint. Associating a scent with a moment is like freezing that moment in memory with an intensity that only scent can convey." A limited run of 100 bespoke fragrances will be produced and sent to #VivaTech participants. Both of our interactive experiences remain open to all visitors at Booth 2H09, Hall 7! Tomorrow for the VivaTech Festival, we have an exciting program lined up! 🎤 Don't miss François Brogi, President of Artefact 3000, who will be speaking on the panel “From prototype to the big screen: AI at the service of culture” on Stage One from 11:15 AM to 12:00 PM. 💼 Our HR team will be on-site to talk about #Careers and share more about who is Artefact. 🎮 Test your skills with the “Get AI Ready” Buzz Game, hosted by the Artefact AI Academy. You could win FFF vouchers just in time for the World Cup, we’ll be announcing 3 lucky winners! 🏆 🔬 Dive into responsible #Innovation: Facial recognition models are often opaque and biased. To address this, the Artefact Research Center will be showcasing a methodology based on facial curvature analysis capable of identifying and correcting biases in 3D facial reconstruction. Stop by booth 2H09 to meet our HR, AI Academy, and Research Center teams. See you tomorrow! 👋

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