Post by ARK Invest Europe

The World Cup tends to leave a financial footprint and this one is showing up somewhere unexpected. It has pulled prediction markets into the mainstream at a pace steady growth never managed, with annualised volumes pushing towards $100 billion. Rules meant to curb sports betting in the US have rerouted the appetite into event contracts on platforms like Kalshi and Polymarket, and many of the fans who arrived for the football are staying on to trade elections, economic data and much else besides. https://lnkd.in/eeV95gWS