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A GOOD NEGOTIATION STARTS WITH PATIENCE What do negotiating with a defence customer and negotiating with your son have in common? Both require patience, trust, and the ability to listen. Whether he's supporting long-term defence programmes or handling bedtime negotiations at home, Dave Flaherty, Business Development Manager for UK Defence knows that strong relationships aren't built overnight. šŸŽ„ Watch the full interview ā¬‡ļø #APEM #Defence #Businessdevelopment #Leadership

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