Post by Anubha Shukla

𝗛𝗼𝘄 𝗱𝗼 𝟭𝟱𝟬-𝘆𝗲𝗮𝗿-𝗼𝗹𝗱 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗸𝗲𝗲𝗽 𝗴𝗿𝗼𝘄𝗶𝗻𝗴? It’s a mindset—of continuous reinvention. 𝗗𝗲𝗳𝗲𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗽𝗮𝘀𝘁 𝗶𝘀 𝗲𝗮𝘀𝘆. 𝗥𝗲𝘄𝗿𝗶𝘁𝗶𝗻𝗴 𝗶𝘁 𝗶𝘀 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽. The strongest companies aren't afraid to challenge what built them. Last week in Lausanne, I had the privilege to take the stage with the global leadership team of Philip Morris International to bring together 400+ leaders. We came together to recommit to this mindset — to say that we are ALL IN, to raise the bar and unlock the next wave of growth. Because as PMI, we fully understand that - 𝗟𝗼𝗻𝗴𝗲𝘃𝗶𝘁𝘆 𝗶𝘀𝗻’𝘁 𝗮𝗯𝗼𝘂𝘁 𝗹𝗲𝗴𝗮𝗰𝘆. 𝗜𝘁’𝘀 𝗮𝗯𝗼𝘂𝘁 𝗿𝗲𝗹𝗲𝗻𝘁𝗹𝗲𝘀𝘀 𝗲𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻. Jacek Olczak Frederic Patitucci Frederic de Wilde Stefano Volpetti Christophe Scarton Anneleen Waterloos Robert Schultz Sudiptha Pal Julie Paise Filipe Dahlin Fabian Gonzalez Gianluca Iannelli Maartje van den Dungen - Meijs Hande Ozguven Neslihan Mete Clara Beuttenmüller Alpesh Chaddha Somen Chakraborty Joel Beetschen Michał Piórkowski Ergun Sezer Cevdet Beyazcam James Petherbridge Jodie Sandford Marie CAVAT Rehouven Libine Michael Voegele Special thanks to Corina Galis Jeanine Borgstrom Guilherme Zardo Klein James Bushnell for making this moment possible