Post by André Bourguignon

Creative Principal Art & AI @ DWFB / Co-Founder @ MAD Studio

People still talk about the „AI look“. The perfect Midjourney superhuman. The extra finger. The uncanny smoothness. But that was yesterday. Realism has arrived, complete and seamless. 3347, a short film by Sebastian Strasser and Lipstick, is 85 % AI‑generated – and yet entirely believable. It's a deeply moving story, told from the perspective of a dairy cow, created for the Belgian animal rights organization GAIA. And that has always been the case: A story of real suffering can move you - no matter what technology you use to tell it. That’s the power of storytelling, and what happens when art and AI start co‑creating. Looking forward to everything else Lipstick has in store. #AIvideo #AIstorytelling

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