Post by Alex Norstrom
Co-CEO at Spotify
We closed out Q4 2025 strong, delivering our highest quarter ever for MAU net adds, and it’s incredible to think we now serve more than three-quarters of a billion people worldwide. From a record-breaking Wrapped to continued momentum across music, podcasts, and audiobooks, we’re seeing our flywheel at work: MAU growth fueling engagement, retention, and long-term business value. I’m proud of the teams for their focus that defined the Year of Accelerated Execution. As we look ahead to the Year of Raising Ambition, I could not be more excited for what’s next ❤️ 👊
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