Post by ALDI Nord Group
77,499 followers
#ALDIresponsible | Award‑winning packaging innovation for MILSANI Topi Maxi 🏆 Great news: the packaging of our MILSANI Topi Maxi milk & hazelnut dessert has won the Plastic Recycling Award Europe in the category Product Technology Innovation of the Year at the Plastics Recycling Show Europe (PRSE) in Amsterdam. Developed jointly by ALDI Nord, ALDI SÜD and our long‑standing partners Zott SE & Co. KG and Fernholz Verpackungen, the solution shows how strong partnerships, teamwork and regulatory readiness can deliver sustainable solutions at scale in discount retail – without increasing prices for our customers. ♻️ 𝗗𝗲𝘀𝗶𝗴𝗻𝗲𝗱 𝗳𝗼𝗿 𝗰𝗶𝗿𝗰𝘂𝗹𝗮𝗿𝗶𝘁𝘆 The new cup is made of at least 10% recycled, food‑grade polystyrene recovered from household waste, is recyclable, clearly labelled and already compliant with upcoming EU packaging requirements. By harmonising the packaging across markets, we also reduce complexity and increase efficiency – while making a meaningful contribution to the circular economy. A big thank you to everyone involved in making this project a success – and congratulations to the teams who accepted the award on behalf of the project at PRSE. 👏 #aldinord #aldinordgroup #packaging #circulareconomy #sustainability #privatelabel