Post by After the Bar with Shulin Lee

The lawyer who cracked LinkedIn made one critical mistake first. He didn't tell anyone what he was doing. Three years ago, William Peake started posting on LinkedIn without explaining his strategy to his partners or marketing team. The result? Chaos. Partners were confused: "What are you doing?" Marketing felt left out. Everyone questioned his approach. But William had a vision: Every law firm has smart people and high hourly rates. They'll all give you the right legal answer. But will you actually want to work with them? Will you trust them when things get tough? That's where most firms fail. LinkedIn became his differentiator. Not to show off legal expertise. But to show the human behind the lawyer. Three years later? He’s now speaking on podcasts, sharing his story. The platform that once caused him problems became his biggest professional asset. The lesson: Sometimes the best strategies look like mistakes at first. 🎥 Watch the full conversation: → YouTube: https://taap.it/rVtcYqy → Spotify: https://taap.it/TFRnjkx → Apple Podcasts: https://taap.it/24YL8uE ━━━━━━━━━━━━━━━━━ ♻️ Share if you've transformed your career through social media ➕ Follow After the Bar with Shulin Lee

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