Post by Ahmed E.

Launching and scaling creator-led software brands | Co-founder @ Affinity Labs

Excited to share that Affinity Labs is coming out of stealth - and we’re backed by Antler. Our bet: AI is making software a commodity. When anyone can build an app in weeks, the real moat becomes trusted distribution - something creators have plenty of. They’re also experts in their fields, which means they: 1. Know their niche's audience 2. Have a networks of peers to amplify reach 3. Can identify the white space others miss That’s why we’re building a new model: launching and scaling software products with creators, so they can go from creating to owning. So far we've: ✅ Partnered with 4 incredible creators with a combined audience of 5M+ ✅ Signed with 2 of the UK’s leading creator agencies (unlocking 100+ more creators) ✅ First product going live this week What we’re doing is only possible because of the belief and support from our partners, advisors, and early backers: ➕ Bazil Azmil and Hannah Leach from Antler ➕ Christian Arnstedt, Founder Blazar Capital and Chamberlain Coffee ➕ Alexandra Didio, ex-Director The Diary Of A CEO ➕ A great group of strategic angels in the creator economy We’re hiring and building - if you’re excited about where the creator economy is going, let’s talk. 📢 Read the press release here: https://lnkd.in/gFNtm-Gn

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