Post by adidas
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It’s lights out in Miami - and we showed up with intent. Last week wasn’t about a moment. It was about activating in a market that defines culture. Local energy, global partnerships, and real people at the center of it all. The adidas x Audi Revolut F1 Team Miami Collection is a product of that mindset. Two worlds we know well. The Teamgeist silhouette from 2006. Colours inspired by the Miami sunset. No over-explaining, just something that feels right in context. We brought it to life ahead of race weekend. Gabriel Bortoleto and Nico Hülkenberg joined Inter Miami CF players and creators for a karting session. Competitive, unscripted, and real. A small group of customers who bought into the collection experienced it alongside us. Across the city, the story kept building. An Audi e-tron GT in custom livery turned heads. Inter Miami players stepped into the paddock, joined the Audi Revolut F1 Team in the garage, and wore the collection as part of their walk-in ahead of their match. This is what it looks like when sport, culture, and design connect. At the right place, at the right time.