Post by adidas

🕹️New collab alert – adidas x Brawl Stars🕹️️ It’s official – we are now partnering with Brawl Stars, one of the world’s leading mobile games. This collaboration brings us into the heart of a global, youth-driven gaming community that comes to life across multiple touchpoints: ⚽ The adidas Starr Cup in-game tournament, June 18 - July 2, where players can compete in a reimagined Brawl Ball experience with characters outfitted in adidas skins 🎁 Exclusive digital rewards for adiClub members 👟 Apparel and footwear drops 📍An immersive in-person fan experience – a live activation at the adidas Home of Soccer event in New York on June 20th and 21st  This collaboration is about building authentic connections with the next generation – across digital gameplay, physical expression, and shared moments. By connecting with others through gameplay, product, and real-life experiences, together, we’re shaping the future of sport. #adidasGaming #BrawlStars #Supercell #Gaming #FutureOfSport #Innovation #GamingCulture