Post by Antonio De Gregorio
Senior Partner at McKinsey & Company
Inspiring and remarkable transformational journey in the building materials sector - What does it take to transform one of Europe's most established industrial companies without losing what made it great? Marcel Cobuz, CEO of TITAN Group, engaged in a conversation with my colleagues Eleftherios Charalambous and Patrick Schulze to unveil the strategies behind it. Three years into this and the results are clear: • Earnings up more than 80% • 2026 strategic targets hit a full year ahead of schedule • On track to reach €4 billion in sales by 2029 Read how Cobuz is balancing continuity with innovation, why removing "cement" from the company name was a catalyst for change, and why Cobuz feels he moved too fast in some areas and too slowly in others. https://lnkd.in/e_BfTmfR