Post by Jessica Carey

⚽🚨 LAST-MINUTE IDEA FOR BRANDS 🚨⚽ Everyone thinks FIFA opportunities needed to be locked in months ago. Not true. One of the biggest advantages of programmatic? We can move FAST. In as little as 24 hours, brands can be live targeting: 🏟️ Stadium crowds 🎉 Fan festivals 🍻 Sports bars and watch parties ✈️ Airport arrivals 🏨 Hotel guests 📺 Match-day streaming audiences 📱 Fans throughout their entire FIFA journey Millions of visitors are pouring into Toronto and Vancouver right now. The crowds are here. The attention is here. The opportunity is here. You don’t need a seven-figure sponsorship to be part of the conversation. You just need to show up. Who’s looking for a way to make some noise before the final whistle? ⚽ #FIFA2026 #ProgrammaticAdvertising #SportsMarketing #CTV #DigitalMarketing #Toronto #Vancouver #OOH #MediaStrategy #WilkinsMedia