Post by shivaji dasgupta
Founder and Managing Director at INEXGRO Brand Advisory
I woke up to a beautiful dream My son & I are a patriotic team We ask the nearby kirana store On August 15 can you do more? The owner flaunts the Unity Bar His imagination can go thus far 'Look what Cadbury has done Unifying Indians under the sun. Every bite a Hindu will take Closer to a Muslim he will get Colour of skin matters no more Cocoa in every shade you know.' My humble plea to marketers You are no social musketeers A token act is dangerous by far If 'us' make 'you' the superstar. #cadbury #independenceday #purposedriven #strategicmarketing #brandstrategy #marketingstrategy #ethicalmarketing #communal #canneslions