Post by ABOUT YOU

🔥 Unlock your rotation:  The ABOUT YOU x On co-production is live! We're proud to announce the very first co-production between ABOUT YOU and On, a milestone collaboration bringing our creative forces together in a unique way. Shot in the Hamburg U-Bahn with two standout talents, the campaign captures the raw, fast-paced rhythm of city life. The underground setting, authentic movement, and clean visuals create a powerful stage for a story rooted in energy, individuality, and connection. This project marks a new chapter in our partnership, blending Swiss innovation with ABOUT YOU's strong connection to the European fashion community. More than a campaign, it's a shared creative vision in action. 👟 Discover the campaign: https://lnkd.in/e6GG3JCv #ABOUTYOU  #RetailMedia  #On #CoProduction  #BrandPartnership