Post by AJ Eckstein 🧩

this marketing company is quietly building the largest team following in the space: 207,046 followers. 2 years in biz. 0 ad spend. Most companies barely "allow" their team to post on LinkedIn. Creator Match 🧩 built a program around it. Here's what that actually looks like: → A dedicated Slack channel just for creators on our team → 70/30 strategy (70% personal, 30% company) → Open door policy for any post draft review → Weekly content brainstorming sessions → Internal challenges to keep momentum And the result for this creator marketing agency: Out of the 30+ people on the team, 13 team members have thousands of followers and post consistently each week Certain team members cover distinct content angles, from operations to creator tips to founder tips The creator marketing agency for tech brands has grown entirely through inbound. No cold outreach. No paid ads. This is why. Stop with the excuse that you need to be a "large company" to empower your employees. We are a bootstrapped startup that's less than 2 years old. There's a difference between companies that "allow" posting and companies that empower it. One is a policy. The other is a culture. Build the infrastructure and the brand people WANT to be a part of ( 🧩). The distribution follows. 💬 How are you thinking about empowering your team to create content? *** 🔔 Follow me AJ Eckstein 🧩 for more content on entrepreneurship, creator marketing strategies for tech brands, and tips for creators