Post by The Association for Key Account Management - AKAM

𝗜𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁 𝗶𝗻 𝗵𝘂𝗺𝗮𝗻 𝗰𝗮𝗽𝗶𝘁𝗮𝗹 𝗽𝗮𝘆𝘀 𝗼𝗳𝗳. McKinsey’s research shows companies that back their people are more consistent and resilient. For Key Account Management leaders, that means the decision is clear: if you want predictable growth, you have to equip your KAMs to deliver it. At just €𝟯,𝟱𝟬𝟬 𝗽𝗲𝗿 𝗞𝗔𝗠, the 𝗣𝗼𝘀𝘁𝗴𝗿𝗮𝗱𝘂𝗮𝘁𝗲 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗰𝗮𝘁𝗲 𝗶𝗻 𝗞𝗲𝘆 𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 gives your team: ✔ A proven 4-step methodology that embeds consistency ✔ Practical outputs they can apply to live accounts immediately ✔ The confidence to grow, protect, and retain strategic customers 𝗡𝗲𝘄 𝘁𝗵𝗶𝘀 𝘆𝗲𝗮𝗿 → a dedicated lecture on 𝗔𝗜 𝗶𝗻 𝗞𝗔𝗠, led by Dr Matt Wilkinson, showing your team how AI can reshape account strategies and unlock efficiencies. 𝗕𝗲𝗻𝗲𝗳𝗶𝘁 𝘁𝗼 𝘆𝗼𝘂: 🔹 More stable renewals and upsells 🔹 A standardised way of working across accounts 🔹 A credible credential for your KAMs by December 2026 ⏳ 𝗧𝗶𝗺𝗲 𝗺𝗮𝘁𝘁𝗲𝗿𝘀: Apply by 𝟭 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 (cohort begins mid-January). 👉 Find out more and apply: https://lnkd.in/eHjtB_mp 💡 Want to know how the PG Cert has worked in practice for other organisations? Get in touch - we’ll connect you with leaders who’ve already seen the impact. #KeyAccountManagement #KAM #ProfessionalDevelopment #ResilientGrowth #AIinKAM #PostgraduateCertificate Questions about AKAM? Contact our AKAM board members: Armelle Dupont Daupeyroux, John. Bailey, Diana Woodburn, Dominique Côté, Dominykas Cibulskas, Geoff Quinn, Matt Wilkinson, PhD MBA 💥, Olivier RIVIERE, Rafi Habibian, Richard Ilsley, Steven Dolan FICW, Stefan Wengler #KeyAccountManagement #KAM #AIinKAM #ProfessionalDevelopment #TeamPerformance #RevenueRetention #PostgraduateCertificate