WHAT ARE WE LOOKING FOR
We’re looking for an Associate Strategy Director to help inspire and shape the work for one of America’s biggest brands.
If you’re the kind of person who has a strong foundation in brand strategy, is not just following culture but actively participating in it, has a passion for sports, and care deeply about launching work that customers will love, then this is the job for you.
Joining us, you’ll lead and support strategy across major client assignments and partner with a variety of disciplines – business leaders, creatives, designers, and more – to inspire direction that leads to powerful work.
You’ll report to the VP, Group Strategy Director and have the opportunity to guide a brand who’s newly stepping into a variety of fandoms in a big way.
HERE’S WHAT YOU’LL DO (RESPONSIBILITIES):
- Be the champion for both the brand and the customer, leading strategy assignments and creative briefs that fuel impactful work
- Own the work, properly managing projects to a high standard and flagging barriers that get in the way of greatness
- Inspire teams and clients with well-designed, story-driven presentations that are rich in actionable customer, cultural, and competitive insights
- Work alongside creatives and designers from idea inception to execution, ensuring our work consistently aligns with business objectives and client priorities
- Flex your thinking across physical and digital to meet customers where they are
- Ensure work is properly measured, collaborating with research, analytics, and clients to capture key data and creating digestible performance reports that prove impact
- Keep our teams informed of relevant trends and insights on an ongoing basis, which could guide existing work or inspire new ideas
HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS):
- Must have 6+ years of experience in brand strategy, working for brand, creative or integrated agency
- Bachelor’s degree preferred
- A passion for sports and soccer is a major plus
- Experience managing projects, start to finish, with excellence
- Mastery of brand strategy elements, like brand positioning, audience profiling, brand architecture, and messaging strategies
- Excellent storytelling, presentation and creative writing capabilities
- Experience working with retail brands and/or retailer trade and marketing teams a plus
- Hands-on qualitative and quantitative research experience
- Strong foundation of business