Build the global narrative of two leading lubricant brands!
Wolf Oil Corporation is an independent lubricants company. We develop technology-enhanced lubricants that make engines better, faster, greener and cleaner. From our headquarters in Belgium, our products reach customers in more than 130 countries worldwide.
We're looking for a global Communications Manager to lead our communications strategy and strengthen the global presence of our flagship brands, Wolf and Champion.
In this role, you shape and lead the global communications narrative for Wolf Oil Corporation and its flagship brands across 50+ markets. You build brand equity and commercial impact by orchestrating integrated communications—from PR and media to content, social media and product storytelling—that connect our technical innovation with distributors, workshops and end users.
As leader of the Communications team, you are a trusted advisor to regional marketing teams and internal stakeholders, ensuring one consistent global voice while enabling local market success.
Your responsibilities
- Define and execute the global communications strategy for Wolf Oil Corporation and the Wolf and Champion brands.
- Lead integrated communications across PR, media, content, social media and product launches to strengthen brand awareness and support commercial growth.
- Translate technical innovations, product launches and brand partnerships into compelling stories for global and local audiences.
- Partner with Regional Marketing Managers to adapt global campaigns and communications for local markets.
- Build and maintain strong relationships with media and external partners while measuring and optimizing communications performance.
- Use customer insights, market trends and emerging communication trends—including Generative Engine Optimization (GEO)—to continuously improve communication effectiveness.
- Manage the global communications budget, KPIs, workflows and communication tools to ensure efficient, scalable execution.
- Lead, coach and develop the Communications team while acting as a trusted communications advisor across the organization.
More detailed information about the role is available on our website.
About you
You're a strategic communicator with strong business acumen. You enjoy translating complex technical topics into compelling stories, influencing stakeholders across cultures and leading teams that deliver measurable business impact.
- A higher degree in Marketing, Communications or a related field, or equivalent through experience.
- 8–10 years of experience in (brand) communications, PR or integrated marketing, including experience leading and developing a team.
- A proven track record in a global or multi-market B2B environment, preferably within the automotive aftermarket, industrial or technical sectors.
- Experience working with external agencies and cross-functional international stakeholders.
- Fluency in English. Knowledge of Dutch and/or French is a big asset, and additional languages are a plus.
Why join Wolf Oil Corporation?
- Shape the global communications strategy for two internationally recognized lubricant brands.
- Make a tangible impact with your team, across more than 50 markets in a truly international role.
- Join an entrepreneurial organization where ideas move quickly from concept to execution.
- Work alongside passionate colleagues in a diverse, international team of more than 300 specialists.
- Grow your career through continuous learning, development opportunities and a collaborative company culture.
What we offer
- A competitive salary package complemented by a company car, mobile phone, meal vouchers, hospitalization and outpatient insurance, group insurance, bicycle leasing, additional leave days and other attractive benefits.
- A dynamic, supportive and collaborative working environment where initiative and creativity are encouraged.
- A varied role with international exposure and opportunities to make a visible impact on globally recognized brands.
Our products
We produce lubricants for all sorts of applications, from passenger cars to bikes and even construction machines, at our HQ in Hemiksem, Belgium. We blend these products in bulk as well as for our own two brands, Wolf and Champion. Thanks to the high quality of our products, we managed to engage in premium partnerships like WRC and Junior WRC, BMW EWC, Comtoyou Racing, Bud Racing,...
Our way of working
At Wolf Oil Corporation, our dynamic, innovative, and open structure reflects our values of being connected, committed to excellence, and entrepreneurial. This adaptability allows us to navigate the ever-changing realities of the industry with confidence. Like the essential flow of lubricants in an engine, our energy and teamwork drive us to go the extra mile, time after time.
As an organization
- We prioritize co-creation and teamwork, reflecting our belief in being truly connected.
- We maintain an agile and open approach, minimizing focus on hierarchy.
- We stay attuned to the world around us, fostering authentic, long-term business relationships.
Our colleagues
- Embody an entrepreneurial and adventurous spirit.
- See change as a catalyst for growth, embracing innovation.
- Share a can-do mentality, ready to roll up their sleeves when needed.
- Work pragmatically, both as individuals and in teams, staying committed to excellence in everything they do.