New York
Agency
Golin
Job Function
Media
Job Subfunction
Earned Media
Job Description
DeVries is looking for a senior digital leader who sits at the intersection of influencer marketing, paid strategy, and client experience. This VP will be responsible for running the account end‑to‑end — serving as the main client contact, leading the day‑to‑day relationship, and ensuring all workstreams ladder up to brand and business goals. They will oversee all earned, social, and influencer programs while connecting the dots across teams to ensure strategy is cohesive and impactful. This role is based in our New York Office, hybrid.
The VP will own full-funnel influencer programs—ensuring they are architected from the start with paid amplification in mind—while serving as a trusted client advisor and driving measurable business impact. The ideal candidate brings fluency in both the creator economy and paid media best practices, understanding how organic influence and paid distribution work together to maximize reach, efficiency, and conversion.
Key Responsibilities
Influencer Strategy & Execution
Client Experience & Strategic Counsel
Team Leadership & Business Development
Qualifications
Required
Preferred
IS THIS YOU?
You are deeply connected to culture and digital communities—you know how creators shape trends before they go mainstream. You understand that great influencer work doesn't stop at the organic post: you think in paid amplification, whitelisting, and full-funnel distribution from day one. You bring strategic rigor and creative instincts in equal measure, translating insights into ideas clients trust. You move fast, stay curious, and build relationships that last. You are as comfortable in a paid media strategy session as you are in a platform briefing with a creator's manager. And above all, you care about doing the work right—for the team, the client, and the culture.
Salary range: 120,000-175,000
DeVries has included the base salary or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: actual ranges for current or former employees in the role; market considerations; budgetary considerations; as well as a candidate’s background, relevant experience, and qualifications.
DeVries is proud to be an Equal Opportunity/Affirmative Action employer. DeVries recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status. $125,000.00 - $165,000.00
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
, $125,000.00 - $165,000.00