Product and Market Insights Specialist

Porsche Taiwan Motors Ltd.

Taipei City

Description

This role is responsible for managing vehicle product information, market configurations, pricing, and product launch readiness for the Taiwan market. Working closely with regional teams, internal stakeholders, and dealers, you will ensure product accuracy, competitive market positioning, and successful product introductions.

Job Description

Product Management

• Manage the preparation, maintenance and validation of standard equipment lists, option content, and market-specific product information for PTW vehicles.

• Maintain vehicle, option and Porsche Connect-related data in PCCD and relevant configuration systems, ensuring option availability, configuration logic and related discrepancies are accurately managed in alignment with approved market specifications, PAG, internal functions and dealer-facing stakeholders.

• Coordinate Porsche Connect and MyPorsche-related implementation, training and reporting activities in line with global targets.

Product and Pricing Analysis

• Prepare product, option and pricing analyses, including competitor benchmarks and market positioning inputs, to support management review and decision-making.

• Maintain OAPC-related market and pricing inputs via Price Online, ensuring data accuracy and completeness.

• Support internal alignment and follow-up on approved pricing updates where required.

Market Intelligence and Stakeholder Support

• Monitor market trends, competitor activities and customer requirements to identify relevant product opportunities, risks and areas for improvement.

• Consolidate market and stakeholder insights to support product planning, pricing review and continuous improvement of market offer quality.

• Act as the operational interface for product, equipment, configuration and pricing-related enquiries from dealers, customers and internal PTW stakeholders.

Product Launch Readiness

• Support Start of Sales readiness and new product introductions by consolidating product and launch-related inputs from relevant functions.

• Coordinate open launch topics across Product, Homologation, Training, PR, Marketing and dealer-facing communication workstreams, ensuring operational follow-up items are tracked and addressed in a timely manner.

• Provide product-related input for dealer briefings, training materials, media events and market communication activities.

Qualification:

• Bachelor’s degree in business administration, Engineering or a related discipline.

• At least 3 years working experience, automotive business related is preferred.

• Relevant experience in automotive product operations or a related business function.

• Fluent in English and Mandarin Chinese, with the ability to read and write Traditional Chinese.

• High level of integrity, accuracy and ownership in handling product and pricing information.

• Proficient in Microsoft Office

• Soft Skill: Analytical, communication and coordination skills, with high attention to detail.