Chief Marketing Officer

IP Centrum

EMEA

Description

What takes the industry weeks — sometimes months — we do in minutes. Sometimes seconds. And across fifteen years and hundreds of thousands of filings, our failure rate is zero.

We know how that paragraph reads. Everyone launching something calls it transformational, and the audience we serve is professionally trained to disbelieve exactly this kind of claim. So, plainly: the above is not a projection, an average dressed up, or a stretch definition. It is measured, in production, today.

There is no single trick behind these capabilities. It is the compounding effects of fifty-sixty separate innovations built over more than a decade — which is why the result sounds impossible, and why it cannot be quickly copied. One consequence among many: each one of our operational people delivers the volume of roughly 350 at our competitors.

It launches publicly this year. Telling the world is your job.

Why this role exists

Intellectual property is one of the most intellectually demanding corners of professional services — and it runs on some of the oldest operational machinery anywhere in the professional world. A multi-billion-dollar market where exceptionally capable people do high-stakes work supported by processes that haven't structurally changed in decades. Markets like that — high intelligence, high stakes, legacy tooling — are where the great opportunities live. You already know this; it's probably why you're still reading.

We are not a startup with a deck. IP Centrum has run profitably for 15+ years delivering IP services to some of the most demanding IP departments and law firms in the world. The technology and services we're launching aren’t a pivot or a bet — they’re the productisation of everything we've learned doing the work by hand at the highest standard in the industry.

Now it needs to be taken to market. Not with webinars and gated whitepapers and a LinkedIn carousel strategy. With something that makes a conservative, sceptical, intelligent audience — patent attorneys, IP directors, IP formalities officers, general counsel — actually stop and look. That audience has seen every B2B trick used to dress up the same service being provided by everyone else.

What you'd actually own

Everything. Positioning, brand, channels, launch, budget, team.

  • The go-to-market is yours to design from zero. There is no existing playbook to inherit and no marketing department to inherit it. You build the machine.
  • Budget: $1M+ committed for year one, scaling with evidence — deployed at your judgement, defended by you, owned by you.
  • Team: you decide whether you need one, who's in it, and when.
  • Where Simon (Founder & CEO) stays out of your way: execution, channels, creative, spend allocation.
  • Where he won't: positioning and product truth. He knows this industry and this technology at a depth you won't for the first year, and he will argue with you about what the product is, who it is for, and why. Expect those arguments to be frequent, direct, and winnable — he changes his mind fast when shown evidence, and being proven wrong is genuinely his favourite way to learn something.

About working with Simon

You'll report to our founder and CEO, Simon, who has run this company for 15 years. In the interest of the candour we're asking of you: he has ADHD, he thinks out loud, he fills silences, and he will sometimes answer his own questions before you've had a chance to. He knows this — it's his own top-listed flaw, not something we're revealing behind his back — and he's approved every word of this paragraph.

He is not hiring someone to execute his marketing ideas. He has plenty; by his own account most of them should be killed, and he needs someone with the judgement to know which and the spine to say so — to him, directly. The people who thrive alongside him argue on merit, hold their ground when they're right, and fold fast when they're wrong. He does the same, faster than most. If you need a boss who softens things, this will be a miserable job. If you find that kind of friction energising, we can honestly say there's no better person to build with.

The deal

  • Base salary: priced to the person, not the seat. We've imagined versions of this hire at $150k and versions at $350k+ (tax-free if Dubai-based; remote worldwide otherwise — check your local position). What moves the number is capability, hunger and trajectory. What doesn't: title history, or the size of the department you last sat on top of, or the big names on your CV.
  • Performance bonus up to 50%
  • Growth shares — real equity in the operating company, not phantom units. On-target outcomes value this equity in the millions of dollars. The full model — mechanics, hurdles, actual numbers — is shared under NDA early in the process, before you're asked to decide anything.
  • Family healthcare.

Straight talk: the base alone will not be why you take this job — the equity is where this role gets paid, and it's structured so that if the launch does what we believe it will, the shares are life-changing, not decorative. If cash certainty is your primary driver, that's legitimate — and this isn't your role.

Location

Remote, worldwide. Periodic intensive in-person sprints in Dubai, Spain, and the UK. The launch year will not be a 9-to-5.

How to apply

No cover letter. Instead, send:

  • The one launch or campaign you're proudest of — what the situation was, what you did, and the commercial result in numbers. One page maximum.
  • The first thing you'd want to know about us that this ad didn't tell you. One question.
  • CV or LinkedIn.

We read everything personally and reply to everyone. If your proudest work is genuinely good, the conversation moves fast — first call within days, and you'll be talking to Simon early, not working through layers of screeners.