Local SEO Lead

Posted via SalaryGuide — the career platform built for marketers.

Wonderly is hiring a Local SEO Lead to own local SEO end to end for a fast-growing AI business platform serving local service businesses across the US and Canada.

The role is listed at $150K-$200K per year and is remote in the USA. Before applying, use SalaryGuide to benchmark the range against SEO and growth marketing roles, review the company and role context, and tailor your resume to this exact JD.

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Role Snapshot

• Original title: Local SEO Lead
• Company: Wonderly
• Location: USA remote
• Salary: $150K-$200K per year
• Seniority: Mid Level
• Employment type: Full-time

Company Overview

Wonderly is building an end-to-end AI business platform for service businesses, including ads, websites, lead intake, CRM, AI receptionist, follow-up, and project delivery in one platform.

The company is backed by YC and Sam Altman, has a $500M+ valuation, and serves hundreds of thousands of users.

About the Role

Wonderly needs someone to build a local SEO engine that drives qualified demand across local service categories and markets. You will own the strategy, page architecture, map pack and Google Business Profile strategy, technical requirements, content templates, competitive research, indexing analysis, and ongoing iteration.

Responsibilities

• Own local SEO strategy across priority verticals and markets.
• Build programmatic local page strategy across city, category, and service combinations.
• Lead map pack and Google Business Profile strategy.
• Define SEO architecture for local service business pages.
• Conduct keyword research for local and high-intent service queries.
• Analyze competitors such as Houzz, Thumbtack, Yelp, Angi, HomeAdvisor, and local directories.
• Create technical SEO requirements for page generation, internal linking, schema, crawlability, and indexing.
• Use Search Console, manual SERP review, keyword maps, and page QA to improve performance.

Qualifications

• Experience making local SEO bets and learning from the results.
• Strong understanding of local search at the query level.
• Ability to build scalable SEO systems across categories, cities, and service areas.
• Hands-on technical SEO knowledge, including crawlability, indexing, internal linking, and structured data.
• Experience with Google Business Profile, map pack optimization, local citations, NAP strategy, and review signals.
• Ability to write engineer-ready specs and collaborate closely with engineering, product, and marketing.
• Comfortable inspecting pages manually, reviewing SERPs city by city, building keyword maps, and QAing page templates.
• Ownership mindset and comfort working in a fast-changing environment.

Compensation and Benefits

• Base salary: $150K-$200K per year
• Additional compensation: Not stated
• Benefits: Not stated

Apply Through SalaryGuide

The full role opens on SalaryGuide, where candidates can review the role context, company breakdown, compensation benchmarks, and tailor their resume to this JD before applying.

This role is especially relevant for candidates who have owned local SEO for service businesses, marketplaces, directories, or multi-location SEO programs and want direct accountability for organic growth.