Public Relations Executive

VISA Group

Kolkata

Description

We Are Hiring: Public Relations Executive

We are looking for a proactive Public Relations Executive to support the organization's communication and public relations initiatives

Location: Kolkata

Qualification: BA Journalism or Mass Communication / BA or MA English Honours

Age / Gender: No bar

Salary: Negotiable (based on experience

Key Responsibilities

  • Develop PR strategies and campaigns, manage media relations, coordinate corporate communications, create engaging content, and assist in organizing events.
  • Enhancing the company's brand image through positive & effective stakeholder engagement and strategic communication activities.
  • Build & maintain media lists, draft press releases, and track media coverage (PR ROI) across industry publications and local news.
  • Write engaging copy for newsletters, blog posts. brochures and executive speech
  • Edit and update promotional material and publications.
  • Track media coverage and follow industry trends, analyzing media coverage and public opinion through research and surveys
  • Prepare and submit PR reports and create MIS and dashboards to track progress.

Skills Requirement

  • Strong organizational and multitasking abilities
  • Excellent writing and communication skills
  • Proficiency in MS Office (Excel, Word, PowerPoint)
  • Strong creative thinking and problem-solving skills
  • Attention to detail and high level of professionalism