Bengaluru
Marketing Specialist
Designation- Marketing Specialist
Department -Marketing
Role Overvie
wThe Marketing Specialist will be responsible for managing day-to-day marketing operations an
densuring seamless coordination across multiple workstreams. This role requires stron
gunderstanding of ATL media,PR, events & influencer marketing along with the ability to wor
kclosely with agencies, internal stakeholders and leadership teams
.
Key Responsibiliti
es● Manage and oversee overall marketing operations across campaigns and project
s.● Coordinate closely with external agencies for PR, events, influencer marketing, med
iaand creative deliverable
s.● Track project timelines, follow-ups and execution status to ensure smooth deliver
y.● Support planning and execution of integrated marketing campaigns across online a
ndoffline channel
s.● Work with media, PR and influencer partners to ensure alignment with brand objective
s.● Assist in campaign reporting, budget tracking and performance analysi
s.● Prepare regular MIS, status reports, campaign updates and presentation decks f
orinternal revie
w.● Ensure all deliverables are completed on time and as per brand guideline
s.● Liaise with cross-functional teams including brand, sales, creative and external partner
s.● Maintain strong process discipline and operational efficiency across all marketi
ngactivitie
s.
Candidate Prof
ile● 4-7 years of experience in marketing operations, brand marketing or campa
ignmanageme
nt.● Good knowledge of PR, events, influencer marketing and ATL med
ia.● Strong agency management and coordination skil
ls.● Excellent follow-up, reporting and project management abili
ty.● Strong communication and stakeholder management skil
ls.● Ability to handle multiple projects simultaneously with attention to deta
il.● Proficiency in presentations, reporting and Excel/MIS tracki
ng.● A structured, proactive and execution-focused approa
ch.
Prefe
rred● Someone who understands both strategy and execut
ion.● Strong in coordination, process management and ensuring timelines are
met.● Comfortable working in a fast-paced environment and managing multiple stakehol
ders