CRM Manager

Job description:

Wesfarmers Health is growing – fast – as we strive to make health, beauty and wellness experiences simpler, more affordable and easier to access for all Australians.

Our portfolio includes well-known names like Priceline and Priceline Pharmacy, as well as our medi-aesthetics brands, Clear Skincare Clinics and SILK Laser Clinics. In the digital space, we’re proud to have SISU Health and InstantScripts—and most recently, we’ve launched our newest beauty retail brand, atomica.

About us:

SiSU Health is a preventive health company helping users to identify their cardiovascular and diabetes risk factors in a self-serve approach with instant results available in the SiSU Health app.

SiSU Health leases self-serve Health Stations to in the community (Cricket’s Boxing Day Test, AFL Gather Round, field days), workplaces and in Priceline Pharmacy to make it easy for people to take a health check and help people understand their risk factors

What you’ll do

We’re looking for an exceptional CRM Manager (B2C) to join the SiSU Health team on an 8-month fixed-term contract, covering parental leave. Reporting to the Head of Commercial & Marketing, you will play a key role in shaping and leading our customer lifecycle strategy.

Working across both consumer and business audiences, you will design and deliver scalable, data-driven customer journeys and campaigns that drive engagement, improve health outcomes, and support commercial growth.

With an upcoming transition to a new consumer CRM platform, this role will also lead the internal delivery of the migration—working closely with the platform provider to ensure a seamless transition and strong ongoing performance.

Key responsibilities

• Lead the migration to a new enterprise-level marketing automation and customer engagement platform, ensuring seamless transition, data integrity, and adoption across the business

• Strong understanding of customer data structures, segmentation, and lifecycle journey design to enable effective, personalised marketing at scale

• Demonstrated experience in end-to-end campaign development, including planning, execution, optimisation, and performance analysis

• Hands-on capability to build and deploy emails, automations, and customer journeys within Klaviyo (or similar marketing automation platforms)

• Strategic mindset with the ability to design and implement initiatives that drive repeat SISU Health Checks, customer retention, and long-term engagement

• Experience developing and executing lifecycle marketing strategies, including onboarding, nurture, re-engagement, and win-back programs

• Exposure to or experience with loyalty and retention programs is highly desirable, with the ability to translate customer insights into tangible engagement outcomes

Why us?

• Access to employee benefits across Wesfarmers including team member discounts at Bunnings, Kmart, Target, Officeworks, OnePass, Priceline and Clear Skincare Clinics

• Ongoing professional development and career opportunities across the Wesfarmers Health Division and the broader Wesfarmers Group

• Novated leasing options

• Access to our Employee Assistance Program (EAP) - available to all team members and their immediate family members, 24/7, 365 days a year

• Beautiful outdoor terrace for work and recreation

• Food, coffee and health & wellbeing facilities onsite including a landlord operated gym

• Dedicated end of trip facilities (cycle racks, showers, lockers)

Aboriginal and Torres Strait Islander Applicants

Wesfarmers Health aims to become an employer of choice for First Nations Australians, through investments that attract, empower and retain First Nations team members within our stores, distribution centres, clinics and corporate offices.

As part of the Wesfarmers group, we provide authentic support through a diverse range of programs and initiatives, designed to empower you on your journey towards personal achievement and professional advancement.