Marketing Paid Consultant - Media Planning & Campaign Setup

We are seeking experienced paid media and performance marketing professionals (or senior media buyers with cross-channel campaign setup experience) to provide expert insight as part of a project for our AI Marketplace. No preparation required — just your real-world experience.

This is a one-time, paid, project-based interview engaged on a contract basis— not a full-time role.

Location: U.S.-based experts only

Engagement: One-time, project-based interview

Work Type: Remote

Estimated rate: $115/hour (prorated for the 30-minute task)

What You’ll Do

You’ll complete a ~30-minute recorded AI-led video interview where you explain how you actually do your work in practice.

This interview will focus on:

• Building media plans from goals, budget, campaign brief, launch moment, and performance targets
• Allocating budget across channels, test-versus-scale mix, and campaign objectives
• Configuring campaigns across search, social, programmatic, retail media, or other paid channels
• Managing launch QA, conversion tracking, creative trafficking, brand safety, and approval workflows

You will be asked to explain workflows specifically within: media planning, budget allocation, paid campaign setup, conversion tracking, trafficking, and pre-launch QA workflows.

You should only apply if you can confidently walk through these areas step-by-step based on your own experience and respond to AI-led interview questions with depth, clarity, and real-world examples.

What We’re Looking For

• 6+ years in paid media, performance marketing, media buying, or growth marketing
• Direct, hands-on experience in media planning, budget allocation, paid campaign setup, conversion tracking, trafficking, and pre-launch QA workflows
• Experience making or influencing decisions related to channel allocation, CPA/ROAS/reach targets, testing budgets, bid and budget setup, tracking readiness, spend caps, brand safety, and launch approvals
• Familiarity with tools such as: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, The Trade Desk, DV360, Google Analytics, Google Tag Manager, Looker Studio, Excel
• Strong ability to clearly explain workflows, decisions, and reasoning
• Experience owning or directly executing these workflows in a real production environment
• Experience working cross-functionally with HR, legal, payroll, finance, HRIS, business leaders, people managers, or compensation committee stakeholders as relevant to the workflow

About the Interview

The interview is designed to elicit step-by-step explanations of real workflows and decision-making processes, with an emphasis on detailed, experience-based responses rather than high-level summaries.

This is a project-based engagement. Selected participants will be paid for completing a recorded AI-led video interview; hourly rates are estimates based upon anticipated time of completion. Participants will control their own schedule, provide their own tools to complete the interview, and may participate in other opportunities as they choose.

Once you complete the interview, we’ll send your video recording and transcript, along with AI-generated insights, to the internal research team and AI lab partner. This data will be used to generate a structured list of tasks associated with your profession and for AI model improvement.

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