About Us
HFM is a leading global multi-asset broker, trusted by millions of clients worldwide. We deliver cutting-edge trading platforms, industry-leading trading conditions, and a strong network of partners across Asia, the Middle East, Africa, and Europe. Our content team drives brand visibility across campaigns, partner programs, educational initiatives, and large-scale regional promotions.
We are looking for an English Content Writer to join our growing team and help craft world-class content that resonates with traders and partners across multiple markets.
Role Overview
- Develop high-impact marketing copy for landing pages, banners, video scripts, email campaigns, social media, and partner communications.
- Simplify complex financial and trading concepts into clear, engaging, and compliant content
- Uphold and refine HFM’s tone of voice, messaging consistency, and brand positioning across all touchpoints.
- Collaborate with marketing managers, designers, and regional teams to deliver multi-market, multi-language campaigns.
- Mentor and guide junior writers, reviewing their work to maintain quality standards.
- Assist in creating content frameworks, templates, and guidelines that streamline content production across departments.
Key Responsibilities
- Write and edit content for promotions, marketing campaigns, seminars/webinars, product launches, and brand initiatives.
- Ensure all copy is compliant with industry regulations and optimised for translation/localisation.
- Support the Head of Content in conceptualizing campaign narratives and creative directions.
- Conduct competitor reviews and keep abreast of industry trends and advertising best practices.
- Provide constructive feedback to junior writers and contribute to team training and development.
Requirement
- 5+ years of experience in content writing, preferably within financial services, fintech, or iGaming.
- Demonstrated ability to craft compelling, concise, and conversion-driven copy.
- Experience producing content for digital campaigns (Meta, GDN, YouTube, LinkedIn), websites, and email marketing.
- Strong grasp of trading, financial instruments, and brokerage industry language.
- Excellent command of English (native-level fluency); additional Asian languages are a plus.
- Ability to work under tight deadlines while maintaining high standards.
- Editorial mindset with attention to detail and consistency.
- A collaborative leader who can guide junior writers while handling their own deliverables.
What We Offer
- Opportunity to work on large-scale, international campaigns with millions of impressions.
- A fast-paced, creative environment where content drives business impact.
- Professional growth and mentorship opportunities.
- The chance to help shape the voice of a global, award-winning brokerage brand.