About the Company
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services. We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages. We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.
About the Role
Support marketing initiatives and growth projects for in global markets, with responsibility for performance analysis and providing optimization recommendations.
Responsibilities
- Actively participate in a variety of user acquisition, brand campaigns, and regional or product-focused initiatives, overseeing comprehensive data monitoring and analysis across all channels.
- This includes conducting preliminary feasibility assessments and mid- to late-stage performance evaluations, identifying growth bottlenecks and optimization opportunities, and offering strategic guidance.
- Establish, maintain, and optimize analytical models and evaluation systems for campaign activities, accurately quantify changes in key performance indicators, and transform analysis results into visual tools or comprehensive reports; communicate complex findings effectively to teams at all organizational levels.
- Demonstrate familiarity with various advertising formats, campaign mechanisms, and user engagement methodologies; understand core business requirements and closely collaborate with operations, marketing and related teams to provide actionable insights.
- Work collaboratively with R&D and data warehouse teams to efficiently and accurately access and process data, ensuring the quality of all data outputs.
Qualifications
- 5 years of relevant data analysis experience, ideally within an internet company or the marketing industry.
- Strong market insight, broad perspective, intellectual curiosity, and self-motivation.
- Effective communication and teamwork skills; fluent in English and comfortable working in a multicultural environment.
What’s more?
- Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions
- Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact
- We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.
- Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.