Shanghai, China
Pico is a global Total Brand Activation company with a proven track record nearly half a century long. Innovative, insightful and inspired, Pico has gained a worldwide reputation for bringing brands to life through powerful and engaging experiences – from strategy to execution. Total Brand Activation is an insightful, response-driven approach that creates an immersive audience experience which ignites the right emotions, delivers honed messages and stimulates the desired responses. By synergistically blending technological, digital, gaming, social media and other traditional engagements with cutting-edge real space and real time experiences, we provide innovative result-driven solutions which generate compelling moments and form deep and lasting relationships with the right audiences. Our strength comes from the diversity of our some 2,000 inspired professionals in nearly 40 major cities worldwide and the depth of our understanding of different cultures and industry practices. Backed by some 80,000 sq. m. of production facilities across five continents, we are passionate about achieving our clients’ missions across multiple activation platforms – from exhibitions, events and world expos; to retail and branded environments, museums and themed environments, visual identity solutions, sports marketing and overlays, and venue management and consultation. In 2015, Pico was ranked first in Asia-Pacific’s Best Event Agency by CEI Asia magazine's Industry Excellence in Business Events Survey. It was ranked in the top three in America’s Special Events Magazine’s 50 Top Event Companies listings in 2012-2014. Pico Far East Holdings Limited has been listing on the Hong Kong Stock Exchange since 1992 (HKSE Stock Code: 752). In Financial Year 2014, Pico Far East Holdings Limited reported a turnover of US$494 million and a market capitalisation of US$275 million.