London Area, United Kingdom
5 years of experience with a demonstrated history of working in the information technology and services industry. Skilled in Frontend and Backend Development, PHP, MySQL No SQL (Mongo DB), JavaScript, jQuery, HTML, CSS, WordPress Theme Development, MVC Frameworks, Search Engine Optimization (SEO), and Usability Engineering. Strong project management skills learned from The University of West of Scotland London Campus.
Lead developer for Vitaplus's digital transformation, building the platforms that run the business day-to-day — from membership management to inventory, sales, and marketing automation. Architected a membership platform for 3,000+ customers, automating renewals and notifications end to end Replaced manual Excel stock tracking with API-driven portals that update 5,000+ prices and stock levels in seconds Built a customer ordering portal with Elasticsearch search and direct POS integration, plus a sales-rep app that digitised a paper-based ordering process Delivered real-time sales dashboards and an HR performance app used by supervisors to track 25+ staff Automated marketing campaigns via WhatsApp Business and SendPulse APIs, and built a smart price-label printing system that replaced a full-time manual role Managed the full on-premise infrastructure: Proxmox VMs, Docker, Cloudflare Tunnels Overall impact: 16 hours of manual labour saved daily and a 20% increase in business turnover driven by automation and data visibility. Tech: Laravel, React, TypeScript, MySQL, Elasticsearch, Redis, Docker, Proxmox
Designed and built websites for UK clients, with a focus on SEO-friendly structure, responsive design, and fast page loads. Delivered end-to-end web projects from design through launch, with 100% on-time delivery Developed custom plugins and themes for CMS platforms (WordPress) tailored to client needs Worked closely with SEO teams to improve page speed, Core Web Vitals, and keyword performance Tech: PHP, WordPress, JavaScript, HTML/CSS, technical SEO