Istanbul, Türkiye
With a growing background in business development and marketing, I enjoy moving between strategy and creativity to build meaningful connections and impactful projects. My journey so far has brought me experience across corporate communications, brand campaigns, and international exchange programs; each shaping how I see collaboration, growth, and purpose in business. I believe the most effective work comes from curiosity, openness, and intention, and I’m motivated by opportunities that challenge me to learn, adapt, and contribute. Energized by positivity and inspired by people, I’m building my career at the intersection of strategy, communication, and impact.
- End-to-end coordination of the firm-wide marketing materials, sector-focused research, pitches, proposal submissions, and tender processes. - Identifying target sectors, reaching potential clients, improving CRM processes to increase client engagement. - Providing partners and senior associates with strategic support through market analysis and opportunity identification. - Managing legal ranking agencies' submissions, including content development, reference collection, and timely delivery. - Strengthening internal and external communication through LinkedIn/Mondaq content planning, thought-leadership coordination, and client alert production. - Overseeing events, sponsorships, and the firm’s website, including content updates, structural improvements, and brand/SEO alignment.
- Determining and implementing of brand strategy. - Developing projects to increase brand awareness and sales. - Communicating with the agencies for the management of social media accounts, production of marketing materials, creating PR and influencer projects. - Preparing various campaigns and packages to corporate customers. - Organizing events for customers who reach the sales target in order to increase sales.
- Creating a comprehensive sustainability campaign for Arctic Foundation - Delivering daily reports on media presence - Developing dedicated presentations to stakeholders
- Established and maintained effective communication channels with external agencies. - Developed and executed various marketing campaigns tailored to corporate customers. - Worked closely with cross-functional teams to develop innovative initiatives that resonate with the target audience. - Assisted in conducting market research to identify key trends, customer preferences, and competitive landscapes.
- Communication with creative and digital agencies maintained for execution of campaign, content, and event processes under the premium rakı brand. - Corporate marketing initiatives developed and delivered through the “proxy brand”. - Market and category trends analyzed using Nielsen data, with insights reported to support strategic decision-making.