Copenhagen, Capital Region of Denmark, Denmark
Team Leadership & Execution • Oversee and coordinate a content execution team • Delegate and manage workload across team members to ensure consistent output quality and timely delivery Strategy & Planning • Drive global Amazon content and conversion optimization strategy • Lead SEO and AI search optimization (including Rufus/COSMO) research and team enablement • Conduct competitor content research • Build and execute experimentation frameworks (e.g., polls, A/B tests) across listing elements Content Creation & Optimization • Write strategic listing content for existing products and new launches • Provide input on graphic, listing, and ad content • Coordinate translations Brand Store Experience Design • Design and launch themed Brand Store pages, combining data-driven insight with creative execution • Drive information architecture and layout optimization to improve navigation and customer engagement • Lead content-led customer experience optimization Compliance • Ensure compliance with Amazon content policies
• Planned digital communication and fundraising strategies • Raised $8,445 for "Give Thalia, Sahra, and Noura a Chance to Education" • Managed social media content planning and execution • Facilitated the application process for potential applicants • Actively contributed to the creation of the Annual Report