Zeynep Diril

SEO & GEO Strategist | AI & LLM Prompt Engineer | Author of “The Mind-Body Act” | Founder of Freemoodco | E-commerce | Building Human-Centered, Semantic, and Intelligent Content Ecosystems

Washington DC-Baltimore Area

About

I’m an SEO Strategist, AEO / AIO / GEO, WordPress Web Designer, and UX Strategist passionate about merging awareness, design, and intelligent systems to build meaningful digital ecosystems. My work bridges authenticity and strategy — where data, design, and emotion move in harmony to create real impact. As the Author of The Mind-Body Act and Founder of Freemoodco, I help people and brands express their authentic voice through conscious storytelling, creative web design, and AI-powered content systems. I’ve developed SEO-optimized WordPress websites, digital products, and brand frameworks that blend mind-body awareness with modern technology. My journey has evolved from product management and e-commerce to semantic branding, design, and content strategy, uniting analytics with creativity. I also create and edit videos as a YouTube Content Strategist and SEO Editor, blending storytelling, design, and data to grow authentic audience engagement. Today, I focus on AI and LLM-integrated content design — crafting semantic search systems, prompt frameworks, and E-E-A-T-aligned strategies that connect algorithms with authenticity.

Experience

  • Multidisciplinary Digital Management at Zeynep Diril | Multidisciplinary Digital Agency
    Oct 2025 - Present · 10 mos

    -Website Building with SEO & Social Media Integration (2024 to current)— WordPress websites designed for growth. Crawling website: Implemented SEO, Google, Bing, and Social Media tools -SEO Content Writing for Websites (2023 to current)— LLM-optimized storytelling that blends clarity, psychology, and conversion-driven communication. SEO / AEO / AIO / GEO / Prompt Engineering -E-Book Design & Amazon Publishing (2025 to current) — From creative concept to publication, professional layout, and SEO-backed metadata for Amazon visibility. -YouTube Editor & Content Strategy Package (2023 to current) — Video editing, SEO, and narrative flow designed to grow brand presence with storytelling precision.

  • SEO & GEO Strategist / Prompt Engineering at Freelance
    Jan 2023 - Present · 3 yrs 7 mos

    -Developed and executed comprehensive SEO strategies integrating semantic search, entity optimization, and LLM-aligned workflows to boost organic traffic and visibility. Create content architecture and internal linking, optimize content for Answer Engines (AEO), apply AI Optimization (AIO) principles, build semantic content clusters and entity-based structures aligned with user intent, and support Generative Engine Optimization (GEO) to increase visibility in AI-generated search results. -Conducted keyword, entity, and topic cluster research aligned with AI and search intent modeling, improving contextual relevance and authority. Experienced with Ahrefs, Semrush, Yoast SEO, HTML optimization, schema markup, Google Tag Manager, Google Search Console, and AI tools. -AI Prompt Engineering: Designing persona-based prompt systems (“Act as...” frameworks) for creative, educational, and marketing contexts, aligning outputs with audience psychology and brand voice. Applying Google and OpenAI prompt engineering frameworks — (Task → Persona → Context → Reference → Iterate) — to build structured, adaptive prompt strategies. -Created SEO-driven, LLM-readable content designed for both human connection and algorithmic comprehension, strengthening E-E-A-T signals -Created topical authority strategies aligned with brand vision and key query networks to sustain long-term search dominance and audience trust. -Conducted entity-based content optimization using topic clustering, co-occurrence mapping, and contextual relevance modeling to enhance semantic depth and topical authority by Neuronwriter and Google NLP -Optimized on-page SEO elements; meta tags, headings, schema markup, and internal linking to improve search performance, crawl efficiency, and structured data accuracy. -Produced data-driven SEO reports on keyword clusters, CTRs, and LLM-generated insights, transforming metrics into actionable growth strategies

  • FSD Offer Category Executive at METRO/MAKRO Cash and Carry
    2018 - 2020 · 2 yrs

    -Responsible for food service delivery of products for HORECA -Category management -Analyze business requirements and customer needs. -Developed products with suppliers according to customer needs. -Negotiating with national suppliers & improving purchasing terms -Communicate with suppliers and FSD salesforce -Planning of exclusive offers for FSD -Indicate a lack of offer management and find a solution to create -Preparing an annual budget forecast. -Part of the Omnichannel Team Project - UX Research among our sales force team and our customers

  • E-commerce Executive and Analyst at Trendyol Group
    2016 - 2018 · 2 yrs

    -E-commerce category management. -Responsible for Women's Textiles. -Team management. -Analyzing the business requirement and success. Responsible for following the category improvement weekly. -Visual Merchandising, Pricing, Copywriting, A/B test, On-Page SEO -Sourcing new products according to customer needs and trends -Managing weekly digital campaigns about categories. -Analyzing and reporting sales performance and planning strategies to achieve target KPIs, and preparing sales action. -Develop and analyze sales and sales statistics, customer potential, segmentation, and forecast. -Understanding and fulfilling consumer needs. -Develop and report weekly, monthly, and annually. -Negotiating with national suppliers. Signing up contracts with suppliers. -Preparing reports with sales forecasts as well as analyzing sales figures and budgets.

  • Product Manager at Koçtaş
    2012 - 2016 · 4 yrs

    -Responsible for the Housewares category -Sourcing new products and analyzing the success of goods. -Understanding and fulfilling consumer needs. -Negotiating with national and international suppliers & improving purchasing terms. -Researching new trends and products and developing own brands. -Preparing reports with sales forecasts as well as analyzing sales figures and budgets. -Managing stock levels and reacting to changes in consumer demand. -Being responsible for product design, package design, and artwork of products. -Preparing proactive promotional activities and insert planning. -Determining central purchasing strategies. -Preparing E-Auctions. -Planning of exclusive offers for periodical discounts. -Planning sales and stock strategies for seasonal products.