Lahore, Punjab, Pakistan
I’m deeply interested in helping organizations grow smarter, not just bigger. My passion lies at the intersection of consulting, growth strategy, and marketing, where data, creativity, and problem-solving come together to drive meaningful business results. I enjoy breaking down complex challenges into clear, actionable strategies. Whether it’s optimizing go-to-market plans, enhancing customer acquisition, or improving sales performance through data-driven insights. My experience has taught me that real impact happens when strategy aligns with execution and when insights are translated into measurable outcomes. I’m particularly drawn to global consulting firms, where I can contribute to client success stories while continuously learning from some of the brightest minds in the industry. My goal is to help businesses uncover growth opportunities, strengthen their market positioning, and achieve lasting transformation through strategic marketing and sales excellence. Core Skills: Growth Strategy | Marketing Analytics | Go-to-Market Planning | Sales Enablement | Market Research | Strategic Problem Solving | Client Engagement | Data-Driven Insights | Business Development
Campus Ambassador at Forman Christian College University - Building an active community of users from among my peers - Delivering insightful sessions with a clear focus on providing practical and useful knowledge for my peers both on campus and beyond - Representing both Canva as well as FCCU to the best of my ability.
Founding Member and Director of Sales and Partnerships. I am responsible for: - Lead Generation - Conversion - Business Development - CRM - And overall strategy in regards to sales and marketing
Forming new and maintaing current IR Partnerships for the Incoming Exchange (iCX) Portfolio at AIESEC in Pakistan as well as promoting Pakistan's iCX opportunities on our communications channels with other AIESEC entities.
Handling Business Development and External Relations for the National Leadership Conference 2025. Bringing in strategic partnerships for the conference by analysing businesses and markets to pick out potential partners, as well as completing partner deliverables
I worked at CERP | Analytics. My responsibilities involved supporting my project manager and the senior research associate with data analysis as well as outreach, conducting interviews, and making analysis reports for JazzCash and GSMA (project funded by the Gates Foundation)