Greater Phoenix Area
I’m a transformational sales and business development leader with 15+ years of experience across PropTech, real estate, home services, and home warranty. With a Doctorate in Organizational Leadership and an MBA, I specialize in remote leadership, team development, strategic planning, and scalable growth. Throughout my career, I’ve led cross-functional teams spanning sales, marketing, operations, and customer service—delivering strong revenue growth, improved retention, and streamlined performance. I’m passionate about using technology and innovation to drive value for customers, partners, and stakeholders alike
I’m focused on building strategic partnerships and scalable solutions that support property managers, institutional investors, and real estate operators across the country. From accelerating revenue to expanding market reach, my mission is to help our partners solve real-world operational challenges—faster and smarter. Seek Now is redefining how inspections and data-driven insights power decision-making in the SFR and property management spaces. I’m thrilled to be part of a team that’s not only growing fast but also committed to delivering real value at scale.
Teaching the following classes: Business Communication Social Media Marketing Marketing Principles Sales Principles
In my role as Vice President of Property Management Solutions Division at Puls, I spearhead the strategic development and operational expansion within both the single-family and multi-family property management sectors. Leading a dynamic team in enterprise sales and operations, my focus lies in cultivating Puls' prominence as a front-runner in on-demand home services, specifically tailored to the nuanced needs of property management and home warranty services. We have innovated and launched targeted enterprise sales strategies, significantly enhancing our service delivery models. This has been crucial in scaling Puls's market presence and establishing robust revenue streams across both traditional and digital platforms. A key achievement includes the formulation and execution of an operational framework designed to amplify our business scalability. This entailed the inception of a dedicated Account Management Operations Team, concentrated on bolstering enterprise partnerships with property managers, thereby enriching our offerings and elevating client satisfaction levels.
Super Home Warranty acquired Platinum Home Warranty in January 2022. I continue to operate as the Head of Sales for Platinum Home Warranty. In addition to the Platinum Director Role, I am the Western Regional Director of Super Sales and oversee the HomeSmart National Partnership.
Head Leadership role for the organization’s real estate vertical. Reporting to the CRO and President, tasked to build, lead, and implement national field sales teams for HomeSmart’s affiliated businesses (Platinum Home Warranty, Equitable Title, and Minute Mortgage). Create a scalable structure focusing on revenue per address through the brokerage’s real estate transactions. Hit aggressive KPIs leading Business Development Reps. and Regional Managers. • Focused on supporting high-performance client-centered sales teams. Budgeting, managing performance, recruiting, sales cycle tracking, training, coaching, goal, P&L management, target setting, budget management, contract negotiations, data analytics, and division marketing initiatives. • Assess and lead the team through consultative client-partner-centered sales skills processes. Analyzing activities and sales reports to drive industry capture rates and increase usage of products. • Created cross-functionality with inside service teams and other department managers to increase sales opportunities and maximize total organization revenue streams while reporting to the CRO and President. • Worked to create and implement a cross-functional CRM System, Salesforce, HubSpot, MLS, and Qualia. • Collaborated with Sr. Field leaders to develop brand marketing campaigns to drive visibility through various marketing channels. • Market industry expert working with real estate brokerage and national and local associations to provide subject matter expertise to the team and cliental.
• Led field sales reps and inside sales teams. • Focus on hitting division KPIs.