Zhejiang, China
As the Head of European Region at Zhejiang Dingli Machinery (DINGLI), I oversee the strategic growth and operational alignment across the entire European continent. Appointed by our global headquarters, I bridge HQ’s innovation with the regional demands for high-end MEWP solutions. My focus is on cultivating strategic partnerships with major European rental companies and optimizing our regional supply chain—including our Netherlands hub—to ensure world-class service. I am dedicated to driving the adoption of DINGLI’s sustainable technologies, such as our oil-free electric and Antarctic-proven series, in diverse and challenging environments. Driven by the same discipline found in elite powerlifting, I am committed to precision, professional excellence, and DINGLI’s continued leadership in the European market. Core Focus: • Regional Strategy: Full oversight of European market expansion. • Strategic Partnerships: Strengthening ties with key stakeholders and rental leaders. • Operational Excellence: Coordinating regional subsidiaries and logistics.
Strategic Leadership & Full European Market Management Regional Leadership: Appointed by DINGLI HQ to take full accountability for the strategic direction, business growth, and market share across the entire European continent. Operational Oversight: Managing regional operations and coordinating with European subsidiaries to ensure alignment with global headquarters' standards and objectives. Key Account Strategy: Driving high-level partnerships with major European rental companies and strategic clients to expand DINGLI's regional footprint. Innovative Solutions: Leading the promotion of cutting-edge MEWP technologies, including the oil-free electric series and specialized equipment for extreme environments. Supply Chain Coordination: Overseeing the strategic utility of regional distribution hubs, such as the Netherlands warehouse, to optimize logistics and service efficiency for all European partners.